International Hotel Franchise Expo
Location: Shanghai – National Exhibition and Convention Center (NECC) – No. 168 East Yinggang Road, Shanghai, China
Date: November 24, 2021 – November 26, 2021
Since 2015, China’s hotel industry has stepped into a diversified development pattern
Since 2015, China’s hotel industry has stepped into a diversified development pattern, from the integration of OTA giants to the mergers and acquisitions of large hotel management groups at home and abroad, to the cross-border cooperation between hotels and various enterprises.
The mergers and acquisitions and alliances of hotel groups highlight the weakness of individual hotels
The mergers and acquisitions and alliances of hotel groups highlight the weakness of individual hotels. According to the latest statistics from the national tourism administration, there are about 650,000 hotels in China, and more than 80% of them are independent hotels, social hotels, and guest houses, while star-rated hotels and chain hotels are still only a few. How to enhance the competitiveness of independent hotels is also the most noteworthy focus at present, many chain brands also put forward the “single off” solution, to help the single resort hotel to try the “winter”.Long and short rent apartments. The rapid growth of homestay inns also provides more options for the transformation of independent hotels. Hotel investment and join the exhibition will create more business opportunities for the hotel industry.
The exhibition will continue to promote high-quality hotel brands
The exhibition will continue to promote high-quality hotel brands, and for the hotel, brand to invite strength franchisees. Investment business and owners of professional docking, to create the hotel industry-exclusive investment and franchise offline platform.
The exhibition scope:
1. International and domestic high-end chain hotels
2. International and domestic mid-range hotel chains
3. International and domestic budget hotel chains
4. Tourist destination, resort
5. Long and short term apartment rental; Inns and inns; Boutique hotels;
Financial; 6.Crowdfunding institutions;
7. OTA platform;
8. Hotel consulting company
1. The total size is estimated to reach 80,000 square meters, attracting more than 1,000 participating enterprises and more than 50,000 professional buyers.
2. The distinct theme exhibition area, highlighting the new direction of hotel procurement: according to the procurement needs of domestic and foreign buyers, the exhibition has planned various theme exhibition areas, focusing on high-end energy-saving products, smart hotel systems, and cutting-edge design samples. At the same time, invite industry authorities to evaluate excellent technologies and products and lead the purchasing direction.
3. Elaborate trade connection to create a top-level event in the industry: through years of accumulation and publicity of professional information in the industry, the organizer will send personalized invitations to 150,000 high-quality visitors and more than 300 wine management groups, so that exhibitors can have one-on-one discussions with the hotel group and directly understand the needs of the hotel group.